Pop Shop America’s latest lookbook Happy Sun Kawaii Fun is a must see! It’s an adorable blend of high fashion and handmade products. The style is so perfectly kawaii. You can shop for the items shown at Pop Shop America.
Pop Shop America is an online boutique that specializes in handmade Etsy-style goods. They also have a cool DIY blog where you can get cool ideas for craft & design projects.
The lookbook was inspired by kawaii a Japanese style of cuteness and includes clothing jewelry and accessories. You can find miniature kitten coin purses that are affordable and fun. Find cool screenprinted t-shirts and dresses. There are pieces of candy surrounding all the jewelry – it’s so tasty and colorful.
When I asked the creator Brittany Bly about the Kawaii Lookbook she said, “I wanted to create a world for our fashion that is fun and happy. I love bright colors and this is the perfect thing for summer.”
“I love showing off clothes and accessories that are easy to wear. It’s cool to create a lookbook that’s about wearable fashion – more than just high end runway.”
“The models are my friends! I always work with real girls instead of models. They have an ease about them and it makes the lookbooks more casual and more handmade. These are the girls that we want to see wearing Pop Shop America.”